The God’ A Grip self-customizing rifle and shotgun grip was invented by Michael Godard. Godard grew up in Florida and North Carolina where he hunted, fished and hiked all his life (so far). His grandfather who was an avid outdoorsman, taught him the skills of a hunter and marksman. Today, he still hunts in Florida and North Carolina.

Godard, who has an extensive collection of guns, recognized the need for a rifle and shotgun grip. He experimented with different size and shaped grips before developing the four models that make up the product line. He then researched the variety of materials and adhesives that could take the wear and abuse of shooting in all kinds of weather and conditions. He settled on Sorbothane®, a one-of-a-kind visco-elastic polymer used in all kinds of athletic and orthopedic products such as pads and insoles as well as critical applications such as camera protection on the Space Shuttle. It is simply a superior shock and vibration absorber.

Sorbothane® gave God’ A Grip the gripping enhancements. Next Godard turned to 3M® to find the perfect adhesive to bind to all kinds of stocks and not let go. 3M® had just perfected a new formula that was perfectly suited to the task. After many hours of field testing, the product line was put into production